E.F. display is a typeface designed as a response to the fast fashion industry; informed by principles of ethical fashion. Versions include; display, body copy and italics.
E.F. display is a typeface rooted in research surrounding ethical fashion. It goes against complacency, encouraging conversation around the future of fashion, and the upheaval of current practices. Created considering the principles of transparency, sustainability, fairness, minimisation, craftsmanship, equality and locality, E.F. display is a legible embodiment of the ethical fashion movement. This typeface is a practical response to a more philosophical problem; how to get consumers to prioritise their values over consumerism and convenience? E.F. display is contributing to the current conversation in society, regarding how we can disrupt one of the largest industries in the world, before the damage is irreparable
E.F display is presented through a specimen publication, created through the culimantion of several mini books.
E.F. display is a typeface rooted in research surrounding ethical fashion. It goes against complacency, encouraging conversation around the future of fashion, and the upheaval of current practices. Created considering the principles of transparency, sustainability, fairness, minimisation, craftsmanship, equality and locality, E.F. display is a legible embodiment of the ethical fashion movement. This typeface is a practical response to a more philosophical problem; how to get consumers to prioritise their values over consumerism and convenience? E.F. display is contributing to the current conversation in society, regarding how we can disrupt one of the largest industries in the world, before the damage is irreparable
E.F display is presented through a specimen publication, created through the culimantion of several mini books.